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Report
From Click to Conversion. Redefining Personalization with AI
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Education
The rise of synthetic respondents in market research:
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Commentary
It takes one to know one: Confronting the duality of synthetic respondents in market research
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Education
How Best-in-Class CPG and Retail Data Providers Harness AI: Part 3
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Analysis
Connecting with Gen Z: The demographic science behind effective marketing
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Education
Will AI-generated advertising disrupt the creative industry?
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Infographic
Adapting for Success: Key Strategies for SMBs to Thrive in a Dynamic FMCG Landscape
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Education
Tech & Durables back to growth in 2025
NIQ’s Tech & Durables experts have partnered with the Consumer Technology Association (CTA) to develop a T&D 2025 market estimate by region and sector.
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